Kaer for Founders
Founder Kickstart Framework
At Kaer, we take care of people at pivotal moments. Over the years, we’ve worked with many founders inside our programs and retreats, and one pattern keeps returning. Founders want to start something meaningful, but don’t know where to begin, what to trust, or how to move forward without having everything figured out. The Founder Kickstart Framework is a strategic starting point. A live session where Barbara den Bak, founder of Kaer, opens up her strategic thinking after building multiple brands and communities, to help founders see what’s already there, gain direction, and take a first grounded step.
Strategic clarity
Core strengths
First moves
Why this session exists
Starting is often harder than building
Most founders don’t get stuck because they lack ideas or ambition. They get stuck because they’re too close to themselves. What feels normal to you is often your strongest asset, yet it’s the hardest to see. As the saying goes: a fish doesn’t know it’s wet. After starting and building multiple brands and communities, and after years of working alongside founders, Barbara distilled her experience into a simple framework that helps you recognize blind spots, understand what already drives you, and identify a first strategic move, without overthinking the entire future. This live online session is not a course or a long coaching trajectory. It’s a focused, 60-minute thinking space for founders who want clarity before they build further. Price: €95 (incl. VAT)
